Program overview
The Broadcasting Performance and Digital Media one-year graduate certificate program equips storytellers and content creators with practical skills to build and expand an online presence. Taught by industry professionals in state-of-the-art radio and television studios, the curriculum covers video shooting and editing, copywriting, research, interviewing, and on/off-camera performance. Students learn to produce digital content—such as websites, video series, and social media media streams—preparing them for careers as vloggers, podcasters, influencers, multi-media journalists, or news anchors. The program also offers instruction on setting up a home studio and managing freelance media operations (sole proprietorship, incorporation, and lead generation).