Program overview
The Sports Administration (H.B.Comm. SPAD) program combines comprehensive business education with specialized sports theory and practical industry experience. Designed by Canadian sports leaders and Laurentian faculty, the curriculum explores sports business from multiple angles, including finance, statistics, management science, economics, accounting, human resources, sports marketing, operations management, sports media, championship selling, and analytics.
Students gain hands-on experience through in-class experiential learning, industry guest speakers, special events, consulting projects, internships, and networking with a strong alumni network spanning over 50 years.