Program overview
The Bachelor of Business Administration (BBA) program prepares students for careers, professional designations, and graduate studies, offering six majors including Accounting, Financial Services, Human Resources, Management, Marketing, and Supply Chain Management with optional practicums and minors.
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Major Focus (Marketing): Focuses on creating, innovating, growing businesses, launching new products, and building brands through hands-on work with actual clients.
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Portfolio & Career Readiness: Teaches the marketing mix, practical trends, and real-world scenarios, equipping graduates with a professional portfolio.
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Job Insights:
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Canada: Average salary of $61,987/yr (Range: $40K – $99K) | 3,281 jobs advertised (July 2026).
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Alberta: Average salary of $64,022/yr (Range: $41K – $98K) | 426 jobs advertised (July 2026).
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