Program overview
The Honours Bachelor of Commerce in Sports Administration (H.B.Comm. SPAD) is a premier program designed by Canadian sports industry leaders and Laurentian professors, backed by over 50 years of alumni excellence and network connections. The curriculum combines core business discipline with specialized sports management theory and practical experience.
Students analyze the sports industry through multiple lenses including finance, sports marketing, analytics, human resources, championship selling, sports media, and operations management. Real-world experience is integrated throughout via in-class experiential learning, guest speakers, networking events, internships, and live consulting projects.